SimonGraeser Intellectual Property Law

Growth is good. Growth with an IP strategy is better. Whenever you enter new product segments, markets or digital business models, your intangible assets grow as well — and so does your exposure: imitators, competitors, investor due diligence, licensing issues, and questions relating to trademarks and patents.

That is why “Expanding IP Possibilities” does not mean “more IP rights at any cost.” It means securing effective rights, in the relevant countries, at the right time — based on clear commercial logic.

We advise mid-sized businesses on how to expand, structure and enforce their IP rights in a targeted and commercially effective way — from the initial portfolio review through to enforcement and defence, both in and out of court.

Why SimonGraeser?

Experienced
We bring decades of experience in trademark law and across the full spectrum of intellectual property law — practical, litigation-ready, and always with an entrepreneurial understanding of your business.

Forward-Looking
We identify conflicts before they become costly: prior-right collisions, licensing traps, and vulnerabilities arising from expansion and internationalisation.

Solution-Driven
You receive tailored IP strategies: portfolio design, prioritisation, the right mix of IP rights (trademarks / designs / patents / copyright / know-how), and clear action plans.

Cost-Efficient
Transparent costs, clear priorities, commercially sound approaches. You do not need to protect everything — only what truly matters.

Clear and Concise
Plain language instead of legal jargon: at all times, you know exactly what we are doing — and why.